Fine Craft as a Business: How to Launch a Craft Business from Ground Zero! – February 15

 

 

Fine Craft as a Business: The Art Fair Experience

Location: PA Guild of Craftsmen (PGC), 335 N. Queen St., Lancaster, PA, 2nd Floor  (In person and via Zoom).

Description:

This class offers essential strategies for succeeding in the competitive world of fine art and craft fairs. In the morning, beginners will learn about booth design, fair applications, and booth etiquette, while the afternoon will focus on advanced topics for experienced participants, including choosing the right shows, inventory planning, pricing, branding, marketing, and salesmanship. Whether you’re just starting out or looking to refine your approach, this session provides practical tools to grow your art fair business.

Schedule:

10:00 am – 10:15 am – General Announcements & Introductions of presenters and attendees
10:15 am – 12:00 Noon – Paula Lewis, Master Artisan-Enameling, has served the PGC for 20 years in multiple volunteer roles. Her most recent role was vice president of standards where she was responsible for seating Fine Craft Fair selection juries and floor juries. She has considerable knowledge of a broad range of craft media. Paula will discuss important Concepts in Booth Design for Beginners, how to maximize your chance of being accepted into fine art/craft fairs, and booth etiquette (being a good neighbor and interacting with customers, etc.).
12:00 Noon – 12:30 pm – Lunch
12:30 pm – 2:20 pm – Mea Rhee has a degree in Graphic Design, and, since 2002, has had her own pottery studio – Good Elephant Pottery. She has been featured in Ceramics Monthly, Pottery Making Illustrated, Home and Design Magazine, and on Home and Garden Television (HGTV). All levels are welcome to her session, but discussion will be geared more to those with some art fair experience. Mea will discuss how to choose the right shows, inventory planning, pricing, branding, marketing, and salesmanship.
2:20 pm – 2:30 pm – Wrap up, additional questions, evaluations

PGC’s Fine Craft As A Business program assists PGC members and others in navigating the business world so they can be successful in running an art/craft business and/or participating in a craft show.  We do this by offering workshops and a Mentor Program to help people set up, maintain, or expand their art/craft business and to enrich their business skills in general. Workshops are open to both PGC Members and the public. The Mentor program is open only to PGC Members.

Cancellation/Refund Policy: 

The Pennsylvania Guild of Craftsmen does not provide cash refunds for the cancellation of classes unless the class is canceled by the instructor or the Guild.

In order to request a withdrawal from a workshop, students must contact the Guild by phone at 717-431-8706 or contact us here at least 7 days prior to the class. Students who request a withdrawal at least 7 days prior to the class will receive a credit that can be used toward another workshop. No refunds or transfers will be given to cancellation requests made with less than 24 hours’ notice of the class.

Please note that we are unable to provide refunds for missed classes due to personal scheduling conflicts. If you are sick with Covid-19 please email kelly@pacrafts.org.

To purchase a ticket at the member discounted rate, please login here.

 


Details Price Qty
Non Member - In Personshow details + $30.00 USD  
Guild Member - In Personshow details + $10.00 USD  
Non Member - Via Zoomshow details + $30.00 USD  
Guild Member - Via Zoomshow details + $10.00 USD  


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